Effective and All-in-One MRM
Marketing Resource Management Solution
MRMcentral enables marketing departments to manage all of their branded materials and assets, as well as the people using them, with one comprehensive tool.
Capterra Best Value
Marketing Resource Management
Software Advice Recommended
Marketing Resource Management
Capterra Ease of Use
Marketing Resource Management
Software Advice Recommended
Project Management
Software Advice Recommended
Resource Management Software
600,000 marketing professionals already trust us
Review, approval and final sign-off in an efficient process.
Brian V.
Director of Marketing Communications,
Laerdal Medical
Improve Team Collaboration
All-in-One MRM centralize all activities and gain real-time information on the status of marketing campaigns and projects.
Manage Assets Easily
MRMcentral’s DAM is the easy, fast, & smart way to organize all your digital assets.
Save Time and Money
83% of marketers report time savings and efficiency improvements (based on MRMcentral customer survey, June 18).
Budget Planning
Marketing plans and their associated budgets are created and managed. Gantt Charts at it´s best.
MRMcentral helps businesses work better, faster and smarter
Our All-in-One MRM solution is designed to improve the efficiency and effectiveness of marketing teams for the maximum utilization of their most important resources.
Project Management and Collaboration
Create projects complete with different work areas for threaded discussions, task schedules, estimates, budget and expenses as well as online markup and approval.
Resource Management and Capacity Planning
Use MRMcentral resource management and capacity planning software to define achievable, role-based plans, balance resource workloads and capacity over various planning horizons.
Online Review, Markup and Approval
Online proofing for marketing teams at its best. Deliver more content faster and with fewer headaches.
Budget Planning and Expense Management
MRMcentral provides an online budget & expense tool for easy control of your marketing expenses.
Job Request Forms and Job Queue Management
Requests are aggregated into a centralized job request queue for review, approval and resource assignment.
Digital Asset Management
The MRMcentral Digital Asset Management (DAM) module helps users to find, share and use digital media assets to deliver flawless experiences.
Digital Asset Storage
Easily see who viewed, downloaded and/or emailed files and when they did so.
Comprehensive Reporting
Know exactly which projects your team is focused on and their ability to tackle new requests with advanced reporting and customized dashboards.
One Calendar with Approvals, Projects, Tasks & Events
View all the “spinning plates” on a simple, consolidated marketing calendar making it easy to manage everything that’s going on. Gantt charts at its best.
See what’s being said about us on 
Great Control and Trafficing
Solid product, knowledgeable people, excellent support. The product is complete and comprehensive and ensures the team is working efficiently. We could not run our marketing team without it. It starts with great job request forms that we easily customized for our different classes of work (white papers, web ads, support PDFs, etc) and continues from there to ensure everyone has assigned work. And the review and approval functions are awesome. I would recommend to any organization with a marketing team or marketing projects with more and 5 people. It keeps everyone on task and work getting done.
Anthony R.
Vice President Marketing
SaaSOptics
A Great and Easy Tool!
My overall experience has been great. The rep has been a constant source of support and always willing to help or jump on a call to answer my endless amount of questions. He is amazing. I appreciate how easy the tool is and how user friendly it is. I love the new UI. It looks amazing. I love how we can specify each request’s security depending on what is needed for that job.
Roxanne G.
Traffic Manager
Orange
Glad to be back!
There are many workflow/productivity software platforms out there at all price points. What virtually all of them lack is complex task schedule management and collaborative markup/approval processes. MRM Central has both. It takes a bit of time to get this platform setup for your team’s workflow, but once it’s setup, it works great! I used this software several years ago before IBM bought it. IBM did nothing to advance it so I’m glad it’s back with its original company and back on the market.
Deborah C.
SVP-Chief Marketing Officer
One Nevada Credit Union
Review for All-in-One MRM, MRMcentral
This is a great product because its straight forward and user friendly. We shop around many similar tools and they were all over complicated, didn’t have certain features we needed but had a bunch of bells and whistles we didn’t need. Not only is the product great but the customer service is equally amazing, I would recommend this product to any team in need of this type of software.
Joaquin K.
Creative Studio Manager
Boost Mobile
Great collaboration tool
I love how the software helps our team collaborate on marketing material. We easily submit projects to our team of graphic designers, and then work back and forth on edits to complete the job in a timely manner. The best part is we have it set up so all team members can see all projects; this means we can work together to balance the number of projects in progress and thereby better judge project deadlines. Plus, our email inboxes are no longer clogged up with large file size PDFs. The online atmosphere with access anywhere anytime means work flexibility for our team too.
Jennifer H.
Brand Manager
GENEX
Great Workflow system at a fair price
Easy to use, administer, and rollout to our teams. We run many reports and have the ability to filter them and helps us manage our business efficiently. We were able to modify certain parts of the platform to really make it more useful to our needs. Great overall experience and appreciate the quick responses and support MRM provides. They treat us with respect and enjoy working with them.
Kevin B.
VP Marketing Systems
AIG
