24 Aug Why a MRM System?
Why a MRM System?
Marketing professionals at every level continue to struggle with increasing demands on people, time and budgets.
Marketing Challenges
78% of marketers are caught up in day to day operations *
Increasing pressure on marketing to report on KPIs and budget status in real-time
Agile & dynamic demands on collaboration, planning & execution
Current Status
Multiple, unsynchronized internal and external (3rd parties) communications channels and projects
Non-existent workflows resulting in dozens of document versions, numerous errors and costly delays
Manual, time-consuming marketing reporting and budget allocation procedures
Solution
Digital Marketing Planning Solution
Comprehensive Project Management, Collaboration and Workflow Platform
Online Review, Markup and Approval
Results
76% of Senior and C-level marketing decisions makers confirm reporting and KPI control improvements **
83% of marketers report time savings and efficiency improvements **
94% of marketing teams report dramatic improvements on internal & external project management **
* Markets and Marketing 01/18
** MRMcentral customer survey June 18